On October 24, 2023, at 10.00 hrs., at Kamphol Adulvidhaya conference room, 2^nd Floor, Kasetsart Golden Jubilee Administration and Information Center, Associate Professor Dr. Chamaipak Maiklad, Assistant to the President for International Affairs, together with representatives of concerned faculties, namely KU International College (KUIC), Kasetsart Business School and International Affairs Division, welcomed a group of faculty members of School of Business and Communication, Fontys University of Applied Sciences, the Netherlands, led by Dr. Michael Swachten, Head of Department.  They had a discussion about the opportunities to further strengthen academic and research collaboration between both institutions.  On this occasion, the representatives of KU International Program in Marketing (KUBIM), which is a BBA program, would initiate student and faculty exchange.  The KUIC also promoted its short-term programs, namely KU Student Exchange Program (KUSEP) and KU Summer School (KUSS), to attract more international students from School of Business and Communication, Fontys University of Applied Sciences to gain international classroom experiences and to explore Thai culture.